Why is avatar 3d so expensive

For the first film, 3D was a rather new thing, and having Avatar in 3D, make it an expensive one to start. But what makes it more expensive is the process it takes to produce the film: it is heavily latched on CGI for the actors, visual effects are needed for the locations, and knowing that the director, Cameron, is into technology, he even had equipment invented.

Avatar 2 , considering that some scenes are set underwater, requires more heavy-duty equipment that Cameron even invested in a purpose-built submarine. Surely, this tech piles up in the cost of the production of the film on top of the pay of the stars to act and of all the behind-the-scenes crew.

Here Avatar is less revolutionary. Although most of tomorrow's trailers will be shown on the giant, high resolution Imax screens, the audience will be using the same technologies used for recent 3D films such as Bolt, Coraline and Polar Express. Viewing not only requires a digitally equipped cinema sometimes with a silver-coated screen to boost the brightness , but also that stalwart of three dimensional cinema: a pair of special glasses.

But instead of old fashioned coloured lenses, modern 3D films require audiences to wear polarised glasses — where each lens lets through a slightly different kind of light. This means that your left eye and right eye can see different images shown simultaneously on the screen — and not only are they less headache inducing than in the past, they look much more like ordinary specs too. The technological secrets of James Cameron's new film Avatar. Horror May Queen. Word webslinger. Sarah El-Mahmoud.

Your Daily Blend of Entertainment News. Contact me with news and offers from other Future brands. Receive email from us on behalf of our trusted partners or sponsors. Thank you for signing up to CinemaBlend. Blu-ray never achieved this crucial saturation. And it needed it far more than other technologies: you can watch an iPhone being demonstrated on a crappy inch TV and get what the appeal is, but with HD, you need to be in front of the tech itself. More consumers have brought large plasma screens than Blu-ray players, and in an ideal world the one should have led to the other.

No-one wanted to go first. One immediately assumes that Avatar has its work cut out for it. But arguably its work is in fact drawing to a close…. We can neither adequately reduce the price nor the inconvenience, and one of them needs addressing to break this technology out of the purview of the elite early adopters. The glasses, as ever, are a huge issue.